On Page Search Engine Optimization

Now, you must have a blog full with content you have fervently written. It must be a very attractive gossip for the population of your place, as opposed a lifeless fact sheet.

On the other hand, to get traffic onto your site, you contain to think backwards. Where do public look when they need information? Yes, they search using search engines like google.com, msn.com to name a few high on search outcome pages of these public on your blog, your blog needs to rank high on search result pages of these search engines. When these people search for information through the search engines and see your site in the middle of the top results, they will obviously click through to your blog.

The art of receiving your blog or website on to high rankings on search result pages is called search engine optimization. It is a very complex and hard subject to master, but that does not stop us from learning simple yet successful techniques to overcome the search results for positive keywords. The more complex techniques are usually needed to fight for very aggressive and general keywords such as “fat loss” but I will teach you how to rise above that later.

For now, let us agree on the keywords that you want to optimize your site for. For model, your blog talks about tech gadgets. Now, you would want to check in google whether it is a very competitive keyword. At this time for writing, there are 29,000,000 search results. Think you can beat 29,000,000 sites at your first attempt? I don’t think so.

 

Now let’s try to narrow down our scope. Let’s look for “technological gadgets” instead. At this time of writing, google lists 792,000 results.

That’s more controllable, but you would like to search for more focused keywords. On the other hand, let’s optimize your blog for “technological gadgets” just for the sake of knowledge.

First, you have to pay interest to the title of your blog. While you are optimizing for technological gadgets, you need to have that exact phrase in your blog title. For example, a line like “your best technological gadgets blog” would work grand. You can modify the title of your blog in the blogger control panel or the wordpress blog when you are creating it. If you are capable with HTML, you can even do that on other blog engines like transferable Type. Bottom line? Learn a little HTML.

Additional than that, your page heading should also contain the term you are optimizing for. The page heading is the bit of text in your code that is enclosed within the and tags. This is important as it tells the search engines what your page is about (in this case, “technological gadgets”). Since we are posting a blog, the tags are usually the post titles, so remember to include the team there whenever relevant.

One last small piece, you should also sprinkle the words “technological gadgets” in your posts every time achievable. The frequent happening of that phrase in your blog will hint the search engines that your blog is really relevant to that topic.

However, this is the most significant bit of all. All the time keep in mind that you are writing for real life people who read your blog to obtain information, so it is very unintelligent to spam your blog with keyword, in face if you do that, the search engines will end up thinking you are spamming and drop your ranking additional down into oblivion. So keep in mind, write for humans, and not search engines.

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8 Comments

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